👉 This page explains how Fishy Live is structured and which parties are involved when you purchase a competition entry. It does not contain full terms and conditions for individual competitions or products. The terms and conditions that apply to your specific purchase – such as rules, refunds and payment – are always clearly displayed in the Fishy Live store in connection with the purchase., not here!
Background
Fishy Live is a digital platform that makes it possible to create and run fishing competitions. When you purchase a starting spot or registration for a competition through Fishy Live, it is important to understand who you are buying from, how the payment is handled and who is responsible for running the competition.
The competition itself is always organized by an independent competition organizer. The organizer is the legal seller of the entry and is fully responsible for the competition content, rules, implementation, any changes or cancellations of events, as well as for taxes and VAT where applicable. Each organizer sets its own terms and conditions for the competition they are responsible for, such as rules for participation, refunds and other competition-related terms and conditions.
Fishy Live is provided as a technical platform by Fishy Tech Sweden AB. Fishy Tech is responsible for the website, store, apps and technical infrastructure, but does not sell starting places or arrange any competitions. Fishy Tech is also not responsible for the content, implementation or obligations of the competition.
The payment for your registration is handled by a local partner in the country or region where the purchase is made. The local partner is responsible for the payment solution, payment terms, refunds and transfer of funds to the organizer. The partner used depends on the geographical area and may affect the available payment methods and payment terms.
When you make a purchase in the Fishy Live store, you agree to several terms in combination:
- The competition organizer's terms and conditions for the specific competition,
- the local partner's terms and conditions for payment,
- and Fishy Tech's general terms and conditions for use of the Fishy Live platform and marketplace.
Where can I find the purchase and delivery terms and conditions?
The full and binding terms and conditions applicable to your purchase – including information on cancellation rights, refunds and liability – are always clearly displayed in connection with the purchase in the Fishy Live store and apply specifically to the competition and product you have chosen. This text is intended as a general explanation of how the scheme works and does not replace the terms and conditions accepted at the time of purchase.
Parties and roles, our structure…
When you use Fishy Live and purchase a starting spot for a fishing competition, several different parties are involved, with clearly defined roles and responsibilities.
🔹 The competition organizer is the one who creates and runs the competition. The organizer is the legal seller of the starting place and is responsible for the competition rules, content, implementation, results, prizes and for any changes or cancellations of competitions. The organizer is also responsible for VAT and other taxes according to applicable regulations.
🔹 Fishy Tech provides the digital platform Fishy Live. This means that Fishy Tech is responsible for the technical solution, such as the website, store, apps and reporting and results display functions. Fishy Tech does not sell starting places and does not organize competitions.
🔹Local partner is responsible for the payment solution in the country where the competition is sold. The local partner handles the payment, receives the money from the purchase and forwards the payment to the competition organizer. The local partner is also responsible for payment-related support, for example in the event of technical payment problems.
NOTE – In Sweden, Fishy Tech itself has the role of local partner. This means that Fishy Tech, in addition to providing the platform, is also responsible for the payment solution for Swedish competitions. The competition organizer is still the legal seller of the starting place and is responsible for the competition, while Fishy Tech handles the payment and forwards it to the organizer.
🔹Participants and visitors are people who buy starting places, participate in competitions or follow competitions via Fishy Live. As a participant, you enter into an agreement with the competition organizer for the competition, with Fishy Tech for use of the platform and with the local partner for payment.
Laws and regulations
The Fishy Live setup is designed to comply with applicable laws and regulations within the EU and in each country. Different regulations set requirements for how personal data is handled (for example, GDPR), how payments may be made (for example, PSD2), and how taxes and VAT should be reported. By clearly distinguishing roles and responsibilities – between platform, payment solution and competition organizer – it is ensured that each party is responsible for the part that they are legally required to handle. This makes the setup safer for you as a user and contributes to clarity about who is responsible for the competition, payment and your data, in accordance with both EU and national legislation.
Appendix – Roles and Responsibilities
Organizational structure and responsibilities
| Role name | Also called as | Main responsibility | Legal / Commercial Role | Payments & Cash Flow | Customer support responsibility |
| Platform & Technology Provider | Fishy Tech | Develops and operates the digital platform: admin tools, apps, website, online store, cash flow, infrastructure, uptime, maintenance and cross-platform support | Marketplace and technology provider only; not a seller, not an organizer, not a payment processor | Does not receive, handle or hold customer funds | Provides platform support to Country Operators; no direct responsibility for event or payment support |
| Local Partner | Country operator | Provides local market presence, manages organizer relationships, processes payments, handles refunds, and ensures payment compliance | Acts as payment processor/merchant interface, but not seller of enrollment fees | Receives customer payments, holds temporary funds, disburses revenue to organizers | Handles payment-related support for organizers; escalates platform issues to Fishy Tech |
| Competition organizer | Organizer, Organization, Customer | Creates, owns and delivers competitions, tournaments; defines rules, pricing, terms and conditions; manages participants and event execution | Legal seller of registration fees and event-related products | Receives net proceeds from Local Partner; funds prizes and event costs | Primary point of contact for competitors regarding events, rules, changes and refunds |
| User | Competitor, Event Participant, Visitor | Purchase entry fees, participate in competitions, submit reports, and track tournament results | End consumers who enter into agreements with the organizer, platform provider and payment processor | Paying registration fee price via online store using supported payment methods | Contacting Organizer for event questions; payment matters are handled via Local Partner |
Local Partners by country
Sweden & Åland
| Name | Fishy Tech Sweden AB |
|---|---|
| info@nullfishy.nu | |
| Homepage | https://www.fishytech.biz/ |
| Description | For events in Sweden, Fishy it self acts as the Country Operator by handling payments, offering local payment methods, and supporting the market through local sales, marketing, and customer care. Fishy appears as the merchant at checkout, receives and settles payments to the event organizer, and manages refunds, payment issues, and disputes, while the organizer remains the legal seller and event arranger. Fishy does not run the event and processes personal data only for payment-related purposes in accordance with GDPR and Swedish and EU consumer and financial regulations. |
In Sweden, Fishy Tech has two roles in Fishy Live. Fishy Tech provides the technical platform and is also responsible for the payment solution, which is otherwise handled by a local partner in other countries. The competition organizer is still the one who sells the registration and is responsible for the competition, while Fishy Tech handles the technology and payment.
Norway
| Name | The Fishing Newspaper |
|---|---|
| Homepage | https://www.fiskeavisen.no/ |
| Description | For events in Norway, Fiskeavisen acts as Fishy Tech's local Country Operator by handling payments, offering local payment methods, and supporting customers through local sales, marketing, and customer care. Fiskeavisen appears as the merchant during checkout, receives and settles payments to the event organizer, and manages refunds, payment issues, and disputes, while the organizer remains the legal seller and event arranger. Fiskeavisen does not run the event and processes personal data only for payment-related purposes in line with Norwegian consumer and financial regulations. |
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